Contact Us
Our Address
Code BLK Mailing
P.O. Box 79048, Houston, TX 77279
Phone
Email
Assigned task
BLCK Market, a prestigious marketplace in Houston that hosts over 100 vendors bi-weekly, was looking for a way to increase their earned media with interviews and press coverage. They also wanted to bring exposure to quality black-owned brands and businesses to ensure people know shopping black could mean shopping for quality everyday products owned by black people.
01
Briefing
We researched the client, their audience and current and potential newsrooms to curate a list of journalists interested in covering BLCK Market's story.
02
Pitching
We began pitching relevant local and national journalists about BLCK Market's presence for a potential interview/ feature.
03
Completion
In the end, we land BLCK Market 3 interviews 7 features and 5 event placements.
Results of work
- Popularity of brand
- Growth in profitability
Executed work
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